Kapwing

Overview

Kapwing is a video-creation platform that centralizes production workflows for individuals and teams. It automates tasks, supports real-time collaboration, and maintains brand consistency, enabling users to create polished videos quickly. Trusted by organizations like Spotify and Google, Kapwing streamlines content production from draft to export.

Features

Unified Editing Workspace

• Trim, split, and rearrange clips using a non-linear timeline
• Apply layer-based overlays such as text, images, and waveforms
• Use Smart Cut to remove silences and a background remover for isolation

AI-Powered Creation & Enhancement

• Generate auto-editable subtitles in over 30 languages
• Create videos from scripts, clips, and articles
• Utilize text-based video editing, AI dubbing, text-to-speech, and noise removal tools

Brand & Asset Control

• Access shared libraries for logos, colors, fonts, and templates
• Customize hundreds of professionally designed templates
• Integrate stock photos, GIFs, music, sound effects, and video clips

Real-Time Collaboration

• Edit live with multiple users and store projects in the cloud
• Use time-stamped comments, version history, and feedback threads
• Work entirely in the browser without software installs or file transfers

Multi-Platform Delivery

• Choose preset canvas sizes for TikTok, Reels, Shorts, YouTube, and more
• Automatically resize aspect ratios for content repurposing
• Publish or export directly to social channels with a single click

Use Cases

• Turn company town-hall recordings into captioned highlight reels for internal communications
• Build on-brand how-to clips for customer-support knowledge bases
• Cut conference sessions into social-ready teasers within minutes of the event ending
• Localize product-launch videos with multi-language dubbing for global rollouts
• Convert podcast episodes into shareable waveform videos to expand audience reach

Pricing

Kapwing offers a freemium model that is free for teams of any size. Paid plans provide additional features, storage, and support. For more details, visit the Kapwing pricing page.

Customer Reviews and Feedback

Users appreciate Kapwing for its ease of use, browser-based functionality, and time-saving features. It is highly recommended by social media managers and content creators for its efficiency and collaborative tools.

"Best online video service ever. And a miracle for deaf people." – Michael Trader, Information Services Freelancer

"This tool should be in every social media account managers' bookmark list." – Dina Segovia, Virtual Freelance Worker

"It just works! No need for downloads or installations." – Eunice Park, Studio Production Manager at Formlabs

Pairing Kapwing with 11x

11x is an AI digital workforce platform that automates B2B go-to-market and sales operations. Its AI agents, Julian and Alice, autonomously engage, qualify, and schedule meetings with leads using behavioral signals—without requiring engineering lift or manual outreach.

Kapwing and 11x can be used together to streamline video-centric sales and marketing workflows. For example, 11x can identify and qualify leads, while Kapwing can quickly create personalized video content for outreach. This combination allows teams to efficiently produce and distribute tailored video messages to engage prospects.

Book a demo to see how 11x can identify your ideal buyers, engage decision-makers 24/7, and book meetings on autopilot.