CopyAI Alternatives

Copy.ai is a go-to-market AI platform that helps automate processes. It works well for creating marketing content and personalizing sales emails. Many teams use it to scale their output, finding its AI writing assistance valuable for specific tasks.

However, some users find the content can lack creativity or contain inaccuracies, requiring fact-checking. We've analyzed top alternatives, comparing their features and drawbacks to help you shortlist the best options for your needs. Let's get started.

Consider 11x For Sales Automation

If your focus is on sales enablement, 11x offers AI digital workers. They handle specific sales tasks, like lead research and personalized outreach, and operate within your existing systems.

For a different approach to scale your go-to-market strategy, consider how 11x functions. It adds autonomous AI capabilities to your sales process.

11x operates as a GTM platform with AI agents that manage the sales process. The agent Alice finds prospects, handles outreach on email and LinkedIn, and maintains the CRM. Julian qualifies inbound leads and books meetings.

This system replaces the need for separate tools for data enrichment, outreach, or email warmup. It unifies these functions into a single platform.

CopyAI Alternatives

This section breaks down the top CopyAI alternatives. We analyze each tool's pricing, main features, and its specific advantages and drawbacks in comparison to CopyAI.

1) Jasper

Jasper is an AI marketing platform that functions as an agentic workspace for marketers. It uses intelligent agents to automate workflows and accelerate content creation for campaigns, social media, and SEO. The platform has a central context hub to ensure brand consistency across all content. It is built for marketing teams that need to scale their output and unify their brand experience across different channels and formats.

Jasper's Main Features

• Offers a central context hub, Jasper IQ, which contains brand voice, style guides, and a knowledge base to maintain brand consistency.
• Automates marketing workflows using purpose-built, autonomous tools called Agents.
• Includes a no-code AI Studio for building and customizing AI applications and workflows.
• Ensures enterprise-grade security and compliance through its Trust Foundation, which has an LLM-optimized architecture and SOC-2 certification.

Jasper vs. CopyAI: Key Differences

Average Review score: 4.7/5 stars based on 1,260 G2 reviews.

• Jasper provides a central context hub, Jasper IQ, to store brand voice and style guides. This offers more control over brand consistency than Copy.ai's standard content generation features.
• The platform uses autonomous Agents to manage entire marketing workflows. This is different from Copy.ai, which focuses more on assisting with individual writing tasks.
• It includes a no-code AI Studio for building custom AI tools. This allows for more tailored solutions compared to the predefined templates available in Copy.ai.
• The tool offers enterprise-grade security with SOC-2 certification, making it a more suitable choice for larger businesses with specific compliance requirements.

Jasper's Disadvantages Compared To CopyAI

• Jasper lacks a permanent free plan, which makes it less accessible than Copy.ai for users with very light needs. Its team plans can also be more costly compared to similar offerings from Copy.ai.
• The tool's advanced features, such as the AI Studio, may require more initial setup and learning. In comparison, some users find Copy.ai more straightforward for quick, individual content generation tasks.
• Despite its enterprise focus, some users report that Jasper's output can still contain inaccuracies or lack creative flair. This need for manual review is a drawback that users sometimes also experience with Copy.ai.

Pricing and Value Comparison

Copy.ai provides a free plan, making it accessible for users with no budget. For paid tiers, Jasper's annual billing model offers a lower cost, with its Creator plan at $39 per year versus Copy.ai's Starter plan at $49 per month. This price advantage extends to team plans, where Jasper starts at $99 per year.

2) Writesonic

Writesonic is an AI marketing platform that helps brands manage their visibility on search engines and LLMs like ChatGPT. It offers customizable chat agents and combines search analytics with SEO tools. From a single interface, teams can research, create, and publish brand-aligned content.

The system tracks how a company appears in AI answers and generates content to improve its position, which supports go-to-market operations from one place.

Writesonic's Main Features

• Monitors brand mentions and ranking position across AI search platforms like ChatGPT and Google AI Overviews.
• Integrates Ahrefs data for keyword research and performs technical SEO audits with automated fixes.
• Generates factually accurate, EEAT-compliant articles with automatic source citations and internal linking.
• Offers enterprise-level security with SOC 2 Type II, GDPR, and HIPAA compliance.

Writesonic vs. CopyAI: Key Differences

Average Review score: 4.7/5 stars based on 2,029 G2 reviews.

• Writesonic integrates SEO tools like Ahrefs and Semrush directly into its platform. This provides a more complete SEO workflow compared to Copy.ai, which centers on content generation tasks.
• It offers an SEO AI Agent that autonomously manages website search performance. This is a more automated approach than Copy.ai's model, which assists with individual writing assignments.
• The tool allows users to select from different AI models, such as GPT-4 and Claude. This gives more control over the output's style and quality than the standard model used by Copy.ai.
• Writesonic includes specialized tools like Botsonic for creating website chatbots. This extends its functionality beyond the core content and email generation found in Copy.ai.

Writesonic's Disadvantages Compared To CopyAI

• Writesonic offers a free trial with limited credits, which can be restrictive for ongoing light use. In comparison, Copy.ai provides a permanent free plan that is more accessible for users with minimal needs.
• Some users report that the platform's credit system can be confusing or expensive for certain tasks. This is different from Copy.ai's subscription tiers, which some may find more predictable for budgeting.
• The tool's interface, with its focus on integrated SEO workflows, might feel complex for simple content tasks. Copy.ai is often seen as more direct for users who need to generate short-form copy quickly from a wide range of templates.

Pricing and Value Comparison

Copy.ai's Starter plan and Writesonic's Lite plan both cost $49 per month. Writesonic provides a mid-tier plan at $99 per month, and its $249 Professional plan includes two users, while Copy.ai's Advanced plan is also $249. For the most up-to-date pricing information, we recommend visiting Writesonic's official website.

3) Rytr

Rytr is an AI writing assistant for short-form content like emails, ad copy, and blog sections. Over 8 million marketers and entrepreneurs use the platform. It creates original text that can mimic a user's tone and integrates into workflows via an API.

The tool offers over 40 use cases, from email outreach to ad copy generation. It functions through a browser extension or web app for use anywhere.

Rytr's Main Features

• Offers over 40 use cases and content templates for different writing tasks.
• Creates custom tones by analyzing writing samples and stores them for reuse across projects.
• Includes a built-in plagiarism checker with monthly credit allotments for each plan.
• Provides a Chrome extension for in-context writing and an API for workflow integrations.

Rytr vs. CopyAI: A Feature Comparison

Average Review score: 4.7/5 stars based on 812 G2 reviews.

• Rytr offers a more accessible pricing model. Its Unlimited plan costs $29 per month, which is lower than Copy.ai's entry-level paid plan at $49 per month.
• The tool includes a built-in plagiarism checker on all its plans. This provides an extra layer of content verification that is not a standard feature within Copy.ai.
• It allows users to create and save custom tones by analyzing writing samples. This offers a deeper level of personalization compared to the standard tone options available in Copy.ai.
• For integration, Rytr provides a Chrome extension and an API. This allows for more flexible use across different platforms, while Copy.ai's functionality is primarily contained within its web application.

Rytr's Limitations Compared To CopyAI

• Rytr is optimized for short-form copy like emails and ads. A team that needs to produce long-form articles might find Copy.ai more suitable, as its toolset handles a broader range of content lengths and marketing materials.
• The tool functions primarily as an assistant for specific content tasks. It does not offer the same go-to-market automation as Copy.ai, which can manage larger sales and marketing workflows from one platform.
• Its features align more with individual users or small teams. In comparison, Copy.ai provides more robust options for larger teams that need to collaborate, maintain brand consistency, and scale content output across an organization.

Pricing and Value Comparison

Both Rytr and Copy.ai offer a free plan, but Rytr's paid tiers are more affordable. Its top-tier Unlimited plan is $29 per month, which is lower than Copy.ai's entry-level Starter plan at $49 per month. For the most current pricing, check the details on Rytr's official website.

4) Anyword

Anyword is a platform for go-to-market teams. Its AI helps generate and optimize marketing copy with a focus on performance. The tool can predict how content will connect with an audience before publication and supports use cases from ad copy to landing pages to improve campaign results.

Anyword's Main Features

• Predicts content performance before publication by generating and scoring copy variations against A/B-tested data.
• Audits existing content against an industry-specific A/B test dataset to identify opportunities for performance improvement.
• Manages brand consistency by centralizing tone, messaging, personas, and style guidelines in one place.
• Provides enterprise-grade security with private LLMs, role-based access, and SOC 2, ISO 27001, GDPR, and HIPAA compliance.

Anyword vs. CopyAI: Key Differences

Average Review score: 4.8/5 stars based on 1,211 G2 reviews.

• Anyword offers predictive performance scoring to forecast how well copy will perform before it is published. This is a more analytical approach compared to Copy.ai's focus on content generation.
• It can audit existing website content and suggest improvements based on performance data. This function is different from Copy.ai, which primarily creates new content.
• The platform's AI is trained on billions of marketing data points to generate copy that is optimized for conversion. This provides a different focus from Copy.ai's more general writing assistance.
• This tool provides enterprise-grade security with private LLMs and compliance certifications like SOC 2 and HIPAA. This offers a higher level of security than the standard options in Copy.ai.

Anyword's Disadvantages Compared To CopyAI

• Anyword does not offer a permanent free plan. This makes it less accessible for users with no budget, unlike Copy.ai which provides a free forever tier.
• The tool's primary focus is on performance analytics and copy optimization. Teams that need a wide variety of general content templates may find Copy.ai more suitable for their needs.
• Some users might find its workflow, which centers on predictive scoring, more complex for quick tasks. In comparison, Copy.ai offers a more direct process for simple content generation.

Pricing and Value Comparison

Anyword's Starter plan at $39 per month is more affordable than Copy.ai's $49 per month entry-level option. However, Copy.ai's Advanced plan at $249 per month is less expensive than Anyword's Business plan, which costs $349 per month. Anyword also offers a mid-tier Data-Driven plan for $79 per month.

5) Wordtune

Wordtune is a platform positioned as a Copy.ai alternative. The tool addresses users with an interest in AI Agents and GTM RevOps tools. It provides solutions for professionals who operate in these specific domains.

Wordtune's Main Features

• It summarizes text from documents, webpages, and YouTube videos.
• The platform translates text from 10 languages, including Spanish and Mandarin, into native-sounding English.
• It fact-checks information against at least five sources before suggesting it in the generated content.
• The tool includes a feature to adjust AI-generated content to make it sound more natural.

Wordtune Vs. CopyAI: Key Differences

Average Review score: 4.6/5 stars based on 179 G2 reviews.

• Wordtune focuses on rephrasing and improving existing text, which is different from Copy.ai's primary function of generating new content from prompts.
• The tool summarizes content from documents, web pages, and YouTube videos. Copy.ai does not offer a comparable feature for multi-source summarization.
• It includes a fact-checking process that verifies information against several sources. This provides an accuracy check not standard in Copy.ai's workflow.
• The platform translates text from multiple languages into native-sounding English. This is a specialized function not found in Copy.ai's toolset.

Wordtune's Disadvantages Compared To CopyAI

• Wordtune primarily improves existing text. In comparison, Copy.ai provides a broad selection of templates for creating new marketing and sales content, which makes it more suitable for teams that need to generate varied materials from the start.
• The tool functions as a writing assistant for individual tasks. It does not have the go-to-market automation features found in Copy.ai, which can manage larger sales and marketing workflows within a single platform.
• Its features are better suited for individual writers. Copy.ai, on the other hand, offers more robust collaboration tools for larger teams that need to maintain brand consistency and scale content production across an organization.

Pricing and Value Comparison

Both platforms provide a free plan, but Wordtune is more budget-friendly for paid users. Its top-tier Unlimited plan costs $14.99 per month, while Copy.ai's entry-level paid plan is $49 per month. This makes Wordtune a cost-effective choice for individuals focused on text enhancement.

Automate Sales with 11x Digital Workers

If your goal is to automate sales functions, 11x provides AI digital workers for the task. The platform's agents handle lead research, outreach, and CRM maintenance. This approach adds autonomous capabilities to your sales process and unifies go-to-market operations into one system.

With 11x, we manage your sales process from start to finish. Alice identifies prospects and handles outreach, while Julian qualifies inbound leads and schedules meetings. This system combines data enrichment, outreach, and email warmup into one platform, removing the need for extra tools.

Book a demo to see it in action.

6) Hypotenuse AI

Hypotenuse AI is a content platform for go-to-market teams that use AI Agents and GTM RevOps tools. The system generates copy for product descriptions, articles, and other marketing assets to support business operations.

Hypotenuse AI's Main Features

• Enriches product data by automatically filling missing attributes, normalizing formats, and extracting specifications from images.
• Offers an AI image editor for batch enhancement that can upscale, crop, clean backgrounds, and add lifestyle scenes.
• Provides digital shelf optimization by publishing directly to stores and tracking rankings on Google, Amazon, and Walmart.
• Generates thousands of product descriptions, titles, and other assets through one-click bulk workflows.

Hypotenuse AI vs. CopyAI: Key Differences

Average Review score: 4.7/5 stars based on 73 G2 reviews.

• Hypotenuse AI enriches product data and automatically fills missing attributes. This is a specialized function for e-commerce, different from CopyAI's general content tools.
• It offers a built-in AI image editor for batch enhancements, such as background removal. This provides a visual content tool that is not available within CopyAI's text-focused platform.
• The tool is designed to generate thousands of product descriptions in a single bulk workflow. This approach is different from CopyAI, which assists with individual writing tasks.
• This platform includes a plagiarism checker to verify content originality. This is an integrated feature for content validation that is not a standard part of CopyAI's toolset.

Hypotenuse AI's Limitations Compared To CopyAI

• Hypotenuse AI centers on e-commerce content, such as product descriptions. In comparison, CopyAI provides a broader set of tools for general marketing and sales tasks, which may better suit teams with more diverse content requirements.
• The tool is designed for specific content generation tasks. It does not offer the same go-to-market workflow automation as CopyAI, which can manage larger sales and marketing processes within one system.
• Its features are more aligned with generating content assets at scale. Teams that need robust collaboration tools for various campaigns might find CopyAI offers a more integrated solution for team-based work.

Pricing and Value Comparison

Hypotenuse AI offers more affordable paid plans, with its Individual tier at $29 per month compared to CopyAI's Starter plan at $49 per month. This cost advantage extends to its Teams plan at $59 per month, which is significantly lower than CopyAI's $249 Advanced plan. However, CopyAI provides a permanent free plan, making it more accessible for users with no budget.

7) Copysmith

Copysmith is an AI platform for go-to-market teams that use AI agents and GTM RevOps tools. It creates content at scale for e-commerce and marketing, such as product descriptions and ad copy. The system supports businesses that need to produce a high volume of marketing assets.

Copysmith's Main Features

• Bundles the Rytr, Describely, and Frase AI products into a single platform.
• Enriches e-commerce product data and creates titles, descriptions, and meta tags.
• Performs keyword research, content outlining, and on-page SEO optimization.
• Integrates with workplace tools such as Slack, Asana, and WordPress.

Copysmith vs. CopyAI: A Feature Comparison

Average Review score: 4.3/5 stars based on 12 G2 reviews.

• Copysmith bundles Rytr, Describely, and Frase into a single platform. This provides a wider set of specialized tools than CopyAI's single-product approach.
• It has specific e-commerce functions, such as product data enrichment. This is a more targeted feature than CopyAI's general content creation.
• The platform includes advanced SEO tools from Frase for keyword research and on-page optimization. This makes for a more integrated SEO process compared to CopyAI.
• For workflow, the tool integrates with platforms like Slack and WordPress. This gives different connection points than CopyAI's self-contained system.

Copysmith's Limitations Compared To CopyAI

• Copysmith centers on the creation of specific content assets. In comparison, CopyAI provides go-to-market automation to manage complete sales and marketing processes within one system.
• The tool is primarily optimized for short-form e-commerce and ad copy. Teams that require a wider variety of content, such as long-form articles, might find CopyAI's toolset more comprehensive.
• Its features align more with individual content generation tasks. CopyAI, on the other hand, offers more robust collaboration options for large teams that need to scale production and maintain brand consistency.

Pricing and Value Comparison

While we've covered key features and use cases in this comparison, pricing models can vary significantly between tools. For the most accurate and up-to-date pricing information, we recommend visiting Copysmith's official website.

8) Peppertype.ai

Peppertype.ai is an AI content platform for go-to-market teams that use AI Agents and GTM RevOps tools. The system creates copy for different marketing needs. It supports businesses that require a high volume of content assets for their operations.

Peppertype.ai's Main Features

• Checks for plagiarism and finds citations to support content.
• Includes a style editor to adjust grammar, tone, and sentence formatting.
• Generates content and provides recommendations for new ideas.

Peppertype.ai vs. CopyAI: A Feature Comparison

Average Review score: 4.6/5 stars based on 495 G2 reviews.

• Peppertype.ai includes a citation finder to support content with sources. This provides a layer of verification that is different from CopyAI's standard content generation process.
• The tool provides a built-in plagiarism checker to verify content originality. This is an integrated step for content validation that is not a standard part of CopyAI's toolset.
• It has a style editor to adjust grammar, tone, and sentence formatting. This offers more detailed control over the final text compared to the general tone settings available in CopyAI.
• The platform generates content and also provides recommendations for new ideas. This helps with content strategy, a function that is different from CopyAI's template-based approach to content creation.

Peppertype.ai's Limitations Vs. CopyAI

• Peppertype.ai functions primarily as a content creation assistant. In comparison, Copy.ai offers go-to-market automation that manages entire sales and marketing workflows within one system.
• The tool is designed for specific content generation tasks. It does not have the same built-in sales enablement features as Copy.ai, such as tools for personalizing sales emails at scale.
• Its features are better suited for individual content assignments. Copy.ai, on the other hand, provides more robust collaboration options for teams that need to scale content production internally.

Pricing and Value Comparison

Copy.ai provides a free plan, while Peppertype.ai's entry-level paid plan is $99 per month for five users. This makes Copy.ai's $49 per month Starter plan more affordable for individuals. For small teams, however, Peppertype.ai offers a more cost-effective option than Copy.ai's $249 per month Advanced plan.

9) Writer

Writer is a generative AI platform for enterprises. It provides solutions for go-to-market teams that use AI Agents and GTM RevOps tools. The system helps create content across business functions and supports companies that need to produce assets at scale with brand consistency.

Writer's Main Features

• Includes a plagiarism checker and a style editor for grammar and tone.
• Generates content and provides recommendations for new ideas.
• Offers tools for sentence formatting and tone checks.
• Functions as a standalone application and as a plugin.

Writer vs. CopyAI: A Feature Comparison

Average Review score: 4.3/5 stars based on 86 G2 reviews.

• Writer includes a plagiarism checker to verify content originality, an integrated feature for validation that is not standard in CopyAI.
• The tool has a style editor to adjust grammar and tone, which gives more detailed control over the final text than the general tone settings in CopyAI.
• It works as a standalone application and as a plugin. This provides more flexibility for use across different platforms, while CopyAI's functions are mostly inside its web app.
• This platform generates content and also gives recommendations for new ideas. This supports content strategy differently from CopyAI's template-driven approach.

Writer's Limitations Compared To CopyAI

• The platform centers on content creation and style consistency. In comparison, CopyAI provides go-to-market automation to manage entire sales and marketing workflows, a feature some teams may require for their operations.
• Writer is designed as a general writing assistant. It does not have specific sales enablement features, such as tools to personalize sales emails at scale, which are available in CopyAI.
• Some users might find Writer's approach less direct for the quick creation of varied content types. In contrast, CopyAI provides a wide range of predefined templates for different marketing and sales materials, which can speed up the process.

Pricing and Value Comparison

Writer's Starter plan is $29 per month, making it a more affordable entry point than Copy.ai's $49 per month Starter plan. However, Copy.ai offers a free plan, which provides an accessible option for users with no budget, a feature not available with Writer.

10) Frase

Frase is an AI platform for SEO content creation. It helps teams research topics, build outlines, and write optimized articles. The tool is for content marketers who want to improve search rankings and manage the content lifecycle from one interface.

Frase's Main Features

• Analyzes top search results to generate detailed content briefs automatically.
• Includes a content editor that scores text against competitors for on-page SEO.
• Integrates with Google Search Console to identify content gaps and opportunities.
• Offers an AI writer to help generate SEO-optimized copy based on research.

Frase vs. CopyAI: Key Differences

Average Review score: 4.9/5 stars based on 288 G2 reviews.

• Frase is built for SEO content workflows, from research to optimization. This is a more specialized approach than Copy.ai, which offers a broad range of general marketing and sales copy templates.
• The platform's process starts with SERP analysis to build data-driven briefs. This is different from Copy.ai's prompt-based generation, which is better for tasks that do not require deep competitive research.
• Frase includes a content editor that scores your work against top competitors in real time. This optimization feature provides a clear path to rank, a function not central to Copy.ai's content creation tools.
• It integrates with Google Search Console to track performance and find content opportunities. This provides a more complete SEO loop than Copy.ai, which focuses on the initial content production stage.

Frase's Disadvantages Compared To CopyAI

• Frase's focus on SEO content means it lacks the wide variety of templates for ads and sales emails found in Copy.ai. Teams needing diverse, short-form copy may find its toolset too narrow.
• Its research-heavy workflow can be more time-consuming for simple writing tasks. In contrast, Copy.ai is often faster for generating quick copy where in-depth SERP analysis is not required.
• The tool is centered on content creation and optimization. It does not offer the go-to-market automation features of Copy.ai, which can manage broader sales and marketing workflows from a single platform.

Pricing and Value Comparison

Frase's Solo plan at $14.99 per month is more affordable than Copy.ai's $49 per month Starter plan. However, Copy.ai offers a permanent free plan, which Frase does not. For the most current pricing, we recommend visiting Frase's official website.

Frase is an AI platform for SEO content. It helps teams research topics, create outlines, and write optimized articles. Content marketers use the tool to improve search rank and manage the content lifecycle from a single interface.

The system analyzes search results to generate content briefs and scores text against competitors. It also connects with Google Search Console to find content gaps.

Frase's Main Features

• Performs SEO auditing and monitoring.
• Tracks SEO changes and provides alerts.
• Recommends new content ideas.
• Checks grammar and formats sentences.

How Frase Compares to CopyAI

Average Review score: 4.8/5 stars based on 297 G2 reviews.

• Frase offers built-in SEO auditing and monitoring to track search performance, a specialized function for optimization that is not present in CopyAI.
• The platform recommends new content ideas based on SEO data, which differs from CopyAI's approach of generating content from user-provided prompts.
• It includes specific tools for grammar checking and sentence formatting that allow for detailed text refinement, while CopyAI focuses more on initial generation.
• With its SEO change tracking and alerts, users can monitor ranking shifts, a feature for post-publication performance that CopyAI does not have.

Frase’s Limitations Compared To CopyAI

• Frase lacks specific sales enablement tools. In comparison, CopyAI provides features to personalize sales emails at scale and directly supports sales team outreach.
• The tool is less suited for large marketing teams that need broad collaboration features. CopyAI, by comparison, offers more robust options to manage brand voice and workflows across an entire organization.
• Its workflow starts with SERP analysis, which can be inefficient for quick content needs. Some users may find CopyAI's direct, template-based approach faster for a task like the creation of a social media post.

Pricing and Value Comparison

Copy.ai offers a free plan, which Frase does not. Frase's Basic plan at $45 per month is slightly cheaper than Copy.ai's Starter plan at $49 per month. For teams, Frase's $115 per month plan is more cost-effective than Copy.ai's $249 per month Advanced plan.

Which One Should You Go With?

Choosing a CopyAI alternative involves considering many variables specific to your business needs. This guide has outlined several options to help you make an informed decision.

If your main goal is sales automation, 11x provides AI digital workers that manage tasks like lead research and outreach. This system adds autonomous capabilities to your sales process, unifying go-to-market operations into a single platform.