Meet Alice: The First True Digital Worker in Sales

May 2, 2025

In the fast-paced world of sales, a new era has dawned with the rise of digital workers. Leading this revolution is Alice, a pioneering AI-powered Sales Development Representative (SDR) developed by 11x. Unlike traditional automation tools, Alice operates autonomously, managing the entire outbound sales process – from identifying prospects to booking meetings – without human intervention. ​

Table of contents

What Makes Alice Special?

Intelligent Buyer Targeting

Alice doesn't rely on static contact lists or outdated spreadsheets. She continuously scans the market in real time, identifying potential leads based on dynamic signals like job changes, website visitors, and those searching for similar solutions. Her advanced lead scoring engine means that outreach efforts focus on high-intent prospects, maximising conversion opportunities.​

Your Best SDR, but Better 

Alice doesn’t just automate outreach, she sounds like your best-performing SDR. Powered by a RAG-based knowledge graph, she’s trained on your company’s content, tone, and priorities to deliver messaging that’s both smart and on-brand. Her conversations aren’t robotic, they’re relevant, timely, and razor-sharp.

Personalised Messaging

Gone are the days of one-size-fits-all emails. Digital worker Alice crafts bespoke messages for each prospect, using behavioural signals to address individual pain points. Her multi-touch campaigns ensure that communication remains effective and relevant, whether it’s day 1 or day 10. 

Multi-channel Engagement

Alice isn’t limited to LinkedIn – she’s an always-on, all-channels SDR. She works across phone, email, and LinkedIn, delivering automated, personalised outreach that adapts to your prospect's context – whether they’re cold, warm, inbound, or ready for an upsell. Alice manages prospecting, outreach, and scheduling in one smooth loop, making engagement effortless. The result? Higher reply rates, more booked meetings, and no need to juggle clunky tools or touchpoint trackers.

A 24/7 Worker

Alice books meetings while you sleep. Working 24/7, she continuously engages with prospects, handles responses, and schedules meetings, making sure that your sales pipeline remains active, even when you’re not. Her autonomous prospecting capabilities improve with every interaction, learning and adapting to enhance performance over time.​

Faster Replies

Time kills deals, and traditional SDRs waste around 80% of it on repetitive tasks like lead research and follow-ups. This is exactly where Alice shines. With Alice on the front line, your pipeline moves faster, your prospects stay warm, and your team can focus on closing, not chasing.

Built for Deliverability

What good is a message if no one sees it? Alice runs natively in Gmail and Google Workspace, giving you up to 5x better deliverability than legacy tools. That means fewer emails stuck in spam folders, and more hitting the inbox where they belong.

Book a demo to see Alice in action.

How Alice Can Help Your Business Grow

Alice isn’t here to replace you – she’s here to be your digital colleague, helping you achieve success in the real world. Implementing Alice into your sales strategy offers several advantages:​

  • Increased efficiency: By automating time-consuming tasks, Alice allows your sales team to focus on closing deals rather than cold calling.​
  • Cost savings: Reducing the need for a large SDR team can lead to significant cost reductions.
  • Scalability: Alice's ability to operate 24/7 means your outreach efforts can scale without additional resources.​
  • Personalisation: Her adaptive messaging means that each prospect receives communication tailored to their specific needs and wants.
  • Reach new markets: Alice isn’t limited to English. She’s fluent in 105+ languages, reaching new markets with a konnichiwa, ciao, or hola.

Embracing the Future with Digital Workers

The integration of digital workers like Alice signifies a shift in the sales process. As the first true digital worker in sales, Alice can help your business achieve unprecedented speed, efficiency, and growth.

Book a demo to see Alice in action.

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