Assembly

Assembly is an end-to-end platform that lets teams draft, plan, publish, and analyze social content from a single workspace. By uniting creation, collaboration, approvals, publishing, analytics, and engagement, Assembly functions as a true “content engine” for brands and agencies.

Features

Unified Content Planning

• Drag-and-drop calendar covering LinkedIn, X/Twitter, Instagram, and more
• Campaign grouping to visualize multi-week initiatives
• Workspace supports multiple brand, product, and executive accounts

Collaborative Drafting & Approvals

• Notion-style editor with inline comments, mentions, and version history
• Real-time social previews for every network
• Customizable multi-step approval flows with notifications and audit trail

Multi-Channel Publishing & Automation

• One-click scheduling & publishing across all connected channels
• Cross-posting that adapts copy and media per network
• Queue presets plus “best time to post” recommendations powered by historical data

Performance Analytics

• Daily roll-ups of engagement, impressions, follower growth, and CTR
• Filterable dashboards by campaign, content bucket, channel, or post type
• Exportable or shareable reports for stakeholders and clients

Engagement Boosters & Integrations

• Auto first-comment, auto like, and auto repost from selected accounts
• Slack and email alerts when posts go live
• Open API & webhooks for custom workflows

Use Cases

• Coordinating a multi-channel product launch calendar without missed deadlines
• Spinning up an executive thought-leadership program with its own approval path
• Running A/B tests on post timing and format, then distributing insights to leadership
• Automating live-event engagement (likes, first comments, reposts) to amplify reach in real time
• Delivering white-labeled Monday-morning performance reports to clients via auto-generated dashboards

Pricing

Assembly offers a 14-day free trial for new users. Full plan details are available on the platform’s dedicated pricing page.

Customer Reviews and Feedback

Users of Assembly appreciate its comprehensive scheduling, editing, and engagement tools. The platform is praised for its intuitive interface and robust support.

“This is such a no-brainer. Assembly helps us with scheduling, editing existing posts, auto-liking, auto-commenting, previewing, and cross-posting to different platforms. We love the product (and they have great support).” — Marty Kausas, Founder at Pylon

“Makes my life 1,000,000 times easier. I absolutely love the AI post generator—it's a game-changer for anyone managing multiple social media platforms.” — Kate Bould, Growth Lead at Windsor

“You need Assembly. Get it. Like right now. Given the volume we produce, we’d be dead without it. It's my favorite content scheduling tool that I've ever used. The auto-engagement tools are really clutch to drum up initial boosts.” — Sanjay Jenkins, Growth at Replo

Pairing Assembly with 11x

11x is an AI digital workforce platform that automates B2B go-to-market and sales operations. Its AI agents, Julian and Alice, autonomously engage, qualify, and schedule meetings with leads using behavioral signals—without requiring engineering lift or manual outreach.

Assembly and 11x can be used together to streamline marketing and sales efforts. For example, Assembly can manage social content campaigns while 11x autonomously engages with leads generated from these campaigns. This combination ensures timely follow-ups and maximizes the impact of marketing initiatives.

Book a demo to see how 11x can identify your ideal buyers, engage decision-makers 24/7, and book meetings on autopilot.