Durable
Durable is a platform for managing and automating workflows.

Overview
Durable is an AI-powered platform that builds industry-specific websites in seconds. It offers tools for marketing automation, content creation, and business operations. Users benefit from features like drag-and-drop editing, SEO optimization, and an AI-powered CRM, making it a comprehensive solution for small businesses and freelancers.
Features
Instant AI Website Builder
- Generates a complete, industry-specific site in about 30 seconds
- Drag-and-drop editing—no coding required
- Collection of themed templates plus a Google Business Profile-to-site generator
Growth & Marketing Automation
- Hands-free SEO optimization for higher search rankings
- AI Google Ad writer for ready-to-run campaigns
- Built-in lead-capture forms that sync directly with the CRM
AI Content & Branding Suite
- One-click blog builder with pre-written, formatted posts
- AI Brand Builder for logos, color palettes, and fonts
- Business Name Generator for fast, memorable naming options
Business Operations Hub
- AI-powered CRM with workflow automation and reminders
- Online invoicing for faster, trackable payments
- Wage & cost calculator to forecast earnings and expenses
Hosting, Security & Analytics
- Managed cloud hosting with free custom domain and SSL
- Real-time traffic and performance analytics
- Automatic backups and platform-level security updates
Use Cases
- Launch a seasonal pop-up shop website over a weekend and start collecting holiday orders immediately.
- Convert a local plumber’s Google Business Profile into a full website to increase booking conversions and SEO reach.
- Publish a year-long blog content calendar for a nutrition coach, entirely generated and formatted by AI in minutes.
- Send branded invoices and track payments for a freelance photographer without purchasing separate billing software.
- Import an existing spreadsheet of leads into the built-in CRM to automate follow-ups for a small recruiting agency.
Pricing
For detailed pricing information, visit Durable.
Customer Reviews and Feedback
Users appreciate Durable for its ease of use and comprehensive features. The platform is praised for simplifying website creation and business management tasks.
“You could be someone who has no idea how to turn on a computer and you could easily use Durable to build your website.” — Jessica Dennis, Little Cooks Club
“It's almost like I've added a whole team of web developers and marketers, but I don't have to pay them.” — Meredith May, Color Wonder Balloon Co.
“With Durable, everything felt really obvious and on other platforms I used, it was more complicated. I also love the CRM tool.” — Pietro Pirani, Photography
Pairing Durable with 11x
11x is an AI digital workforce platform that automates B2B go-to-market and sales operations. Its AI agents, Julian and Alice, autonomously engage, qualify, and schedule meetings with leads using behavioral signals—without requiring engineering lift or manual outreach.
Durable and 11x can be used together to streamline business operations. For example, Durable's AI-powered CRM can capture leads from a website, while 11x's AI agents can autonomously engage these leads, qualify them, and schedule meetings. This combination allows businesses to manage their online presence and sales pipeline efficiently.
Book a demo to see how 11x can identify your ideal buyers, engage decision-makers 24/7, and book meetings on autopilot.