Gainsight Alternatives

Gainsight is a popular customer success platform for good reason. Many teams use its features to manage the customer journey and track health scores. It excels at centralizing customer data, which helps businesses improve retention.

But like any tool, it has limitations. Some users find it complex or note the pricing, which leads them to look for alternatives. We've analyzed top options against Gainsight to help you shortlist the best fit for your team. Let's get started.

Meet 11x: Digital Workers for Sales

If you want to augment your sales team, look into 11x. The platform offers digital workers that manage specific sales activities. This approach allows your sales representatives to concentrate on deal closure and client relationships.

11x is a GTM platform where AI agents manage the sales process. Our agent, Alice, finds prospects, conducts outreach on email and LinkedIn, and updates your CRM.

Another agent, Julian, qualifies inbound leads and schedules meetings. We replace separate tools for data enrichment, outreach, and email warmup by combining these functions into one platform.

Gainsight Alternatives

Below, we review ten Gainsight alternatives in detail. Each review covers pricing, main features, and the advantages and drawbacks when compared to Gainsight.

1) Totango

Totango is a customer success platform for revenue optimization. It aligns post-sale, customer success, and sales teams for retention and growth. The platform uses predictive analytics to help businesses prevent churn and expand revenue through upsell and cross-sell signals.

Its use cases help identify at-risk accounts and standardize workflows to improve productivity. The tool also provides executive visibility with reports on customer health, expansion pipelines, and renewal risk.

Totango's Main Features

• Automates manual tasks and unifies cross-functional teams using intelligent workflows for a consistent post-sales process.
• Uses AI to predict and analyze churn, surface expansion opportunities, and identify best-fit customers.
• Offers out-of-the-box connectors for tools like Salesforce, HubSpot, and Slack, with dashboards for KPI monitoring.
• Provides pre-configured modules, called SuccessBLOCs, for specific outcomes like churn prevention and revenue growth.

How Totango Compares to Gainsight

Average Review Score: 4.3/5 stars based on 1,074 G2 reviews.

• Totango offers a faster time to value, with an average implementation time of three months. This is a quicker setup compared to Gainsight, which can have a more extended implementation process.
• Its interface is frequently noted for being intuitive. This makes daily use simpler for teams compared to Gainsight, which sometimes has a steeper learning curve for advanced features.
• The tool provides churn prediction with a stated 99.4% accuracy. This offers a more quantifiable metric for risk assessment than the general health scores found in Gainsight.
• It includes pre-configured modules called SuccessBLOCs for common goals like onboarding or churn reduction. This provides a more structured, out-of-the-box approach compared to Gainsight's highly flexible but less guided initial setup.

Limitations of Totango Compared to Gainsight

• Totango offers less extensive customization for reports and dashboards than Gainsight. Some users may find it difficult to tailor analytics to very specific business needs, a task where Gainsight's platform is more flexible.
• While it connects with major tools, its range of native integrations is not as broad as Gainsight's extensive marketplace. This might require custom development for teams that use a more diverse technology stack.
• The platform's feature set for in-app engagement is sometimes less comprehensive than Gainsight's. For instance, Gainsight often provides deeper analytics and more complex logic for user surveys and guides.

Cost and Value Comparison

Totango does not publicly list its pricing, but user reviews indicate a high perceived cost, placing it in a similar enterprise-level bracket as Gainsight. Since both platforms require custom quotes, you will need to contact their sales teams for an accurate cost assessment based on your needs.

2) ChurnZero

ChurnZero is a customer success platform for subscription businesses. It uses AI to help companies reduce churn and increase revenue from renewals and expansions. The software provides insights into account health and relationship dynamics.

Use cases include improved forecast accuracy for revenue and churn. The platform also offers a deeper look at customer sentiment and usage to help teams grow accounts and deliver what customers need.

ChurnZero's Main Features

• Uses generative and analytical AI agents to surface insights and recommend next actions.
• Visualizes engagement volume, sentiment, and trending topics at the account and contact level through a relationship map.
• Predicts renewals, churn risk, and at-risk revenue within a dedicated Renewal Hub.
• Automates tasks, messages, and workflows at scale with templatized playbooks.

How ChurnZero Compares to Gainsight

Average Review Score: 4.7/5 stars based on 1,433 G2 reviews.

• ChurnZero provides a user interface that many teams find more direct for daily tasks. This contrasts with Gainsight, which can have a steeper learning curve for its advanced features.
• The platform uses AI agents to suggest concrete next actions for CSMs. This offers more specific guidance than the broader health scores often found in Gainsight.
• Its design focuses specifically on subscription businesses, with features like a dedicated Renewal Hub to forecast revenue. This is a more specialized approach compared to Gainsight's broader platform.
• The tool enables personalized in-app communications and journeys with less setup. This can be a quicker way to engage users than Gainsight's engagement module, which may require more configuration.

Limitations Of ChurnZero Compared To Gainsight

• ChurnZero's native integrations are less extensive than Gainsight's marketplace. Some teams may need custom development for niche tools, whereas Gainsight often provides a ready-made connection.
• The tool provides less flexibility for deep report customization when compared to Gainsight. Users who need to build very complex, multi-layered dashboards might find Gainsight's environment more straightforward.
• Its focus on subscription models means it may not support complex, multi-product customer journeys as broadly as Gainsight. Companies with diverse revenue streams might find Gainsight's platform more adaptable.

Cost and Value Comparison

ChurnZero does not publish its pricing, but user reviews place its perceived cost in the same enterprise bracket as Gainsight. Both platforms require a custom quote. For the most accurate pricing, you should visit ChurnZero's official website.

3) Planhat

Planhat is a unified customer platform built to grow revenue. It serves as a data hub and control center for sales, service, and success teams. This structure allows different departments to analyze customer data and act on it from a single location.

The platform offers a Data Explorer for no-code queries and a module for sales processes. Use cases include the forecast of platform use and support for sales teams to close deals.

Planhat's Main Features

• Offers a data explorer for no-code querying that turns ad-hoc analysis into immediate actions.
• Includes a built-in data warehouse, ETL, automation, and reporting capabilities for enterprise-grade flexibility.
• Features advanced low-code data transformation for metrics, with support for both static and time-series data.
• Allows for deep object customization by user role or segment and granular access control for individual object properties.

How Planhat Compares to Gainsight

Average Review Score: 4.6/5 stars based on 699 G2 reviews.

• Planhat includes a built-in data warehouse and ETL capabilities. This provides an integrated data management solution, which is different from Gainsight where complex datasets may require separate data handling processes.
• The platform offers a Data Explorer for no-code data queries. This feature allows non-technical users to conduct analysis directly, a more straightforward approach compared to building custom reports in Gainsight.
• It provides deep customization options that many users find intuitive. This can make it simpler to tailor the platform to specific roles compared to Gainsight, where extensive customization sometimes adds complexity.
• The tool is designed as a unified platform for sales, service, and success teams. This structure offers a cohesive experience across departments, whereas Gainsight is primarily focused on customer success workflows.

Limitations Of Planhat Compared To Gainsight

• Planhat offers fewer native integrations than Gainsight's extensive marketplace. This may require custom development for niche tools, whereas Gainsight often provides a ready-made connection.
• The platform's high degree of flexibility can sometimes introduce complexity. Some users report its setup feels less guided for specific reports when compared to Gainsight's more structured reporting environment.
• Its capabilities for in-app engagement, such as user surveys and guides, are not as deep as Gainsight's. Teams that require complex logic for user journeys might find Gainsight's options more comprehensive.

Cost and Value Comparison

Planhat does not list its pricing publicly, but user reviews place it in a similar high-cost enterprise bracket as Gainsight. Since both require a custom quote, you should visit Planhat's official website for specific pricing details.

4) ClientSuccess

ClientSuccess is a platform for customer success teams. It provides tools to manage the complete customer lifecycle, from initial contact through renewal. The system centralizes customer information for use by success, sales, and leadership personnel.

Its purpose is to help reduce churn and increase revenue. The software supports processes for customer adoption and account expansion.

ClientSuccess's Main Features

• Offers a 360-degree customer view with its SuccessScore™ for health scoring and Pulse™ for real-time reporting.
• Uses its SmartCS™ module to automate customer communications and provide generative AI content suggestions.
• Provides branded customer portals where teams can share project plans and status updates directly with clients.
• Includes pre-built connectors for Salesforce, HubSpot, Zendesk, and Jira to unify CRM, support, and product data.

How ClientSuccess Compares to Gainsight

Average Review Score: 4.4/5 stars based on 422 G2 reviews.

• ClientSuccess offers a simpler setup and a more user-friendly interface. This allows teams to get started quickly, which is different from Gainsight's more extensive implementation process.
• It includes branded customer portals for direct client collaboration on project plans. This feature provides a dedicated space for client communication, unlike Gainsight's more internal-facing collaboration tools.
• The platform's SmartCS™ module uses generative AI to suggest content for customer communications. This offers a more guided approach to messaging compared to Gainsight's broader automation capabilities.
• Its SuccessScore™ and Pulse™ features provide a focused view on customer health and real-time reporting. This is a more direct approach than Gainsight's highly customizable but often more complex reporting setup.

Limitations Of ClientSuccess Compared To Gainsight

• ClientSuccess offers fewer customization options for features like surveys and engagement notes. In comparison, Gainsight provides a more flexible environment to tailor data fields and reports to specific business processes.
• The platform's native integrations are less extensive than Gainsight's marketplace. This might require custom work for teams that use niche tools, whereas Gainsight often provides a pre-built connector.
• Some users note its reporting capabilities are less advanced for complex custom reports. Gainsight, in contrast, allows for more intricate, multi-layered dashboards that suit specific analytical needs.

Cost and Value Comparison

ClientSuccess does not publish its pricing, but user reviews indicate a high perceived cost, placing it in a similar enterprise bracket as Gainsight. Since both platforms require a custom quote, you should visit ClientSuccess's official website for an accurate cost assessment.

5) Catalyst

Catalyst is a customer growth platform for go-to-market teams. It centralizes data to provide a unified view of customer health and engagement. The platform supports revenue retention and expansion. It also identifies risks and opportunities to aid sales forecasts and analytics.

Catalyst's Main Features

• Delivers customer growth solutions in conjunction with Totango’s broader platform.
• Offers a professional development initiative, the Catalyst Coaching Corner, with exclusive live events and a curated job board.
• Provides self-service support through a dedicated knowledge base.
• Includes an online community for peer learning, Q&A, and video content.

How Catalyst Compares to Gainsight

Average Review Score: 4.6/5 stars based on 629 G2 reviews.

• Catalyst provides a user interface that many teams find more intuitive for daily tasks. This is different from Gainsight, where the platform's depth can require more initial training.
• The platform's average implementation time is two months. This offers a quicker path to value compared to Gainsight, which often requires a more prolonged setup to customize its features.
• This tool functions as a customer growth platform, with a specific focus on identifying expansion and upsell opportunities. This is a more targeted approach than Gainsight's platform, which manages the broader customer success lifecycle.
• It helps align team actions with specific customer objectives for a clear path to results. This is different from Gainsight, where the highly flexible workflows may require more configuration to link tasks to strategic goals.

Limitations Of Catalyst Compared To Gainsight

• Catalyst offers fewer native integrations compared to Gainsight's extensive marketplace. Some teams may need custom development for niche tools, while Gainsight often provides a pre-built connector.
• The platform's reporting tools are less flexible for creating highly specific, custom reports. In contrast, Gainsight allows for more complex, multi-layered dashboards for unique analytical needs.
• Its features for in-app user engagement, such as surveys and guides, are not as comprehensive as Gainsight's. Teams that require complex logic for user journeys might find Gainsight's options more suitable.

Cost and Value Comparison

Catalyst does not publish its pricing, but user reviews indicate a high perceived cost, placing it in a similar enterprise bracket as Gainsight. Both platforms require a custom quote. For the most accurate pricing, you should visit Catalyst's official website.

Consider 11x for Sales Automation

If you are looking to automate sales activities with digital workers, 11x is a relevant option. The platform uses AI agents to manage prospecting and lead qualification, allowing your team to focus on closing deals. Visit the 11x website to see how it works.

At 11x, we use AI to run your sales playbook. Our agent Alice finds accounts, enriches their data, and conducts outreach. Julian qualifies inbound prospects and schedules meetings. We replace separate tools for data, outreach, and email warmup by combining them into one platform.

Book a demo to see how it works.

6) Vitally

Vitally is a customer success platform for B2B teams to manage the customer lifecycle. It centralizes customer data to provide a complete view of account health and supports sales analytics and forecasting.

Use cases include the identification of expansion opportunities and the automation of customer success workflows. This helps teams focus on retention and growth.

Vitally's Main Features

• Generates customer summaries from calls and notes and suggests AI-powered follow-up tasks and email replies.
• Automates workflows and orchestrates emails, tasks, and notifications with a no-code builder.
• Provides collaborative docs for creating mutual success plans and sharing data directly with customers.
• Includes agile project management tools with milestone tracking to manage internal team projects.

How Vitally Compares to Gainsight

Average Review Score: 4.5/5 stars based on 645 G2 reviews.

• Vitally uses an AI Copilot to generate summaries from calls and notes. This provides direct account insights, which is different from the broader health scores often used in Gainsight.
• It includes agile project management tools with milestone tracking for internal teams. This offers a more integrated approach than Gainsight, where similar project management may require more setup.
• The platform provides collaborative docs for creating mutual success plans with customers. This feature allows for more direct client interaction compared to Gainsight's typically internal-facing tools.
• Its average implementation time is two months. This provides a faster setup than Gainsight, which often involves a more extended process to configure its extensive features.

Limitations Of Vitally Compared To Gainsight

• Vitally offers fewer native integrations compared to Gainsight's extensive marketplace. Some teams might need custom work for specific tools, while Gainsight often provides a ready-made connection.
• Some users note its reporting capabilities are less flexible for very complex custom reports. Gainsight, in contrast, allows for more intricate, multi-layered dashboards that fit specific analytical needs.
• The tool's features for in-app engagement, like surveys and guides, are not as deep as Gainsight's. Teams that need complex logic for user journeys may find Gainsight's platform more adaptable.

Cost and Value Comparison

Vitally does not publish its pricing, but user reviews indicate a high perceived cost, placing it in a similar enterprise bracket as Gainsight. Both platforms require a custom quote. For the most accurate pricing, you should visit Vitally's official website.

7) Custify

Custify is a customer success platform for B2B SaaS businesses. It helps teams manage the customer lifecycle and reduce churn. The software centralizes data from various sources to provide a complete view of customer health and engagement.

Use cases include the automation of customer success playbooks and the tracking of product adoption. The platform also helps identify upsell opportunities and at-risk accounts, which allows teams to act on specific customer needs.

Custify is a customer success platform for B2B SaaS businesses. It helps teams manage the customer lifecycle and reduce churn. The software centralizes data from various sources to provide a complete view of customer health and engagement.

Use cases include automated playbooks and the ability to track product adoption. The platform also helps identify upsell opportunities and at-risk accounts, which allows teams to act on specific customer needs.

Custify's Main Features

• Automates low-touch workflows, emails, and tasks using playbooks.
• Launches CSAT, NPS, and other feedback surveys directly from the platform.
• Provides a customer portal that serves as a shared workspace for collaborative communication with customers.
• Creates complex, calculated metrics by combining multiple data points and events.

How Custify Compares to Gainsight

Average Review Score: 4.7/5 stars based on 432 G2 reviews.

• Custify offers a concierge onboarding service with an average implementation time of two months. This provides a quicker setup compared to Gainsight, which often has a more extended implementation process.
• The platform has an intuitive interface that many users find simple for daily work. This is different from Gainsight, where the deep feature set can require more training for new team members.
• It includes a customer portal that serves as a shared workspace for direct client communication. This feature offers a collaborative space, unlike Gainsight's tools which are generally more focused on internal workflows.
• The tool lets users create complex, calculated metrics by combining different data points. This allows for more customized health scores compared to some of the standard configurations in Gainsight.

Limitations Of Custify Compared To Gainsight

• Custify offers fewer native integrations than Gainsight’s extensive marketplace. Teams that use niche tools may need custom development, whereas Gainsight often provides a pre-built connector.
• The platform's reporting capabilities are less flexible for very complex custom reports. In contrast, Gainsight allows users to build more intricate, multi-layered dashboards for specific analytical needs.
• Its features for in-app engagement, such as surveys and user guides, are less comprehensive. Gainsight, by comparison, provides more complex logic for creating detailed user journeys within an application.

Cost and Value Comparison

Custify does not publish its pricing, but user reviews indicate a high perceived cost, placing it in a similar enterprise bracket as Gainsight. Both platforms require a custom quote. For the most accurate pricing, you should visit Custify's official website.

8) HubSpot Service Hub

HubSpot Service Hub is customer service software within the HubSpot CRM Platform. It provides tools for support tickets and customer communication. The platform centralizes service data for insights on customer satisfaction and potential churn.

This information aids sales forecasts and helps find expansion opportunities with current customers.

HubSpot Service Hub's Main Features

• Unifies customer support tasks into an omnichannel help desk for ticket and case management.
• Provides an AI-powered knowledge base to improve customer self-service and identify content gaps.
• Offers health scores and usage analytics to help drive customer adoption and retention.
• Includes tools to create and manage customer surveys for feedback collection.

How HubSpot Service Hub Compares to Gainsight

Average Review Score: 4.4/5 stars based on 2,547 G2 reviews.

• HubSpot Service Hub is part of the HubSpot CRM platform. This offers a unified customer view for sales, marketing, and service teams, unlike Gainsight, which requires integration with a separate CRM.
• The platform offers a free plan and transparent pricing. This provides an accessible entry point for smaller teams, in contrast to Gainsight's enterprise-focused model that requires a custom quote.
• Its user-friendly interface allows for a more straightforward setup. Teams may find this approach quicker to adopt than Gainsight's platform, which can have a steeper learning curve due to its extensive customization.
• The tool includes an omnichannel help desk to manage support tickets. This provides a more integrated solution for daily service tasks than Gainsight, which is primarily designed for high-level customer success strategy.

Limitations Of HubSpot Service Hub Compared To Gainsight

• HubSpot Service Hub centers on reactive customer support and ticket management. In comparison, Gainsight provides a platform built for proactive customer success strategy and lifecycle management.
• The tool's customer health scoring is less detailed than Gainsight's. Some users may find it difficult to create the complex, multi-layered reports for success planning that are standard in Gainsight.
• Its automation capabilities are geared toward service workflows like ticket routing. This is less comprehensive than Gainsight’s playbooks, which automate strategic actions for CSMs based on customer behavior.

Cost and Value Comparison

HubSpot Service Hub offers transparent pricing with a free plan and paid tiers starting at $20 per month. This provides a clear and accessible entry point compared to Gainsight, which requires a custom quote for its enterprise-focused platform and implies a higher overall cost.

9) Intercom

Intercom is a platform for customer communication. It provides tools to capture and convert leads. Sales teams use its chatbots and specific messages to connect with website visitors.

The system helps with lead qualification and schedules meetings. It also offers analytics on customer interactions to support sales forecasts and pipeline reviews.

Intercom's Main Features

• Deploys an AI agent, Fin, that answers queries, takes action, and resolves support volume with handoffs to the team.
• Includes a no-code workspace to analyze, train, test, and deploy the AI agent.
• Connects to data sources and third-party systems to handle complex requests like refunds and account changes.
• Works in any language across channels including email, live chat, phone, and SMS.

How Intercom Compares to Gainsight

Average Review Score: 4.5/5 stars based on 3,490 G2 reviews.

• Intercom provides a customer-facing AI agent, Fin, that resolves support queries directly. This is different from Gainsight, which uses AI for internal analytics and to automate workflows for success managers.
• It offers a unified communication platform across channels like live chat, email, and SMS. This provides a more direct customer interaction model than Gainsight’s focus on strategic lifecycle management.
• The platform includes a no-code workspace for teams to train and deploy the AI agent. This gives direct control over automated support, unlike Gainsight where configuration centers on CS playbooks and health scores.
• Its core function is to manage and resolve customer support tickets. This is a more reactive, service-oriented approach compared to Gainsight, which is built for proactive, long-term customer success strategy.

Limitations Of Intercom Compared To Gainsight

• Intercom's primary function is reactive customer support through its helpdesk. It lacks the deep strategic planning tools for long-term customer lifecycle management that are central to Gainsight's platform.
• The platform's analytics center on communication and support ticket metrics. Some users may find it difficult to build the complex customer health scores that are a core feature within Gainsight for churn prediction.
• Its automation resolves support queries with an AI agent. This is less comprehensive than Gainsight’s playbooks, which automate strategic actions for success managers based on behavioral data.

Cost and Value Comparison

Intercom offers transparent pricing, with its Fin AI agent at $0.99 per resolution or plans starting at $29 per seat per month. This model provides a clear entry point compared to Gainsight, which requires a custom quote for its enterprise platform. Intercom is more accessible for teams needing predictable costs, while Gainsight is built for custom, large-scale deployments.

10) Rocketlane

Rocketlane is a platform for customer onboarding and project delivery. Teams use it to manage post-sale client projects and collaboration. The system provides visibility into project timelines and tracks key milestones. This process creates data on project performance, which can inform sales analytics and forecasts.

Rocketlane's Main Features

• Creates and assigns tasks with due dates and prioritization.
• Includes tools for project planning, tracking, and a visual project map.
• Uses templates to set up and standardize the customer onboarding process.

How Rocketlane Compares to Gainsight

Average Review Score: 4.7/5 stars based on 781 G2 reviews.

• Rocketlane focuses on customer onboarding and project delivery, offering a specialized platform. This is different from Gainsight, which manages the broader customer success lifecycle.
• It provides a client portal for direct collaboration and project tracking. This feature gives customers more transparency compared to Gainsight’s internal-facing workflow tools.
• The tool includes dedicated project management features, such as templates and task assignments for onboarding. This is a more project-centric approach than Gainsight's use of playbooks for strategic plans.
• Rocketlane offers transparent, tiered pricing plans. This provides clear cost information, unlike Gainsight, which requires a custom quote for its enterprise platform.

Limitations Of Rocketlane Compared To Gainsight

• Rocketlane focuses on project-based tasks like onboarding. This is a more specialized scope than Gainsight, which manages the entire customer lifecycle from adoption to renewal.
• The tool's analytics center on project performance metrics. In comparison, Gainsight provides deep, customizable health scoring to proactively identify churn risk across the entire customer base.
• Its automation capabilities are built for project workflows. Some users may find this less comprehensive than Gainsight’s playbooks, which trigger strategic actions for success teams based on customer behavior.

Cost and Value Comparison

Rocketlane offers transparent pricing with plans starting at $19 per user per month. This provides a clear cost structure, unlike Gainsight, which requires a custom quote for its enterprise platform. Rocketlane's model is better for teams that need predictable costs, while Gainsight is tailored for large, custom deployments.

Which One Should You Go With?

Choosing the right Gainsight alternative depends on your specific business needs. This guide has provided a detailed look at several top options to help you decide.

If your goal is to automate sales activities, consider 11x. The platform uses AI agents for tasks like prospecting and lead qualification. This allows your sales team to concentrate on closing deals and building client relationships.