AI sales agents: The future of scalable, intelligent selling

AI sales agents are emerging as transformative tools, automating tasks, enhancing productivity, and enabling personalized customer interactions. These intelligent systems are not just augmenting sales teams; they're redefining the sales process.

What are AI sales agents?

AI sales agents are autonomous or semi-autonomous software programs that leverage artificial intelligence to perform sales-related tasks. Unlike traditional automation tools, these agents can learn from data, make decisions, and interact with customers in a human-like manner.

Autonomous Agents

These agents operate independently and are designed to handle entire sales workflows or specific, high-volume tasks without continuous human intervention. They act as digital sales representatives (SDRs) or closers, managing tasks such as lead qualification, personalized outreach, follow-up sequences, and even meeting bookings. This frees up human sales teams to focus exclusively on high-value conversations with pre-qualified prospects. 

Assistive Agents

These agents work alongside human sales representatives, providing real-time insights, coaching, and automating administrative burdens. They act as intelligent assistants, helping reps with tasks that require human judgment and empathy. Generative AI can prepare personalized email drafts, allowing sales agents to review, edit, and send messages faster, thereby enabling them to contact a greater number of prospects and focus on relationship building. This type of agent empowers sales professionals to be more effective and efficient in their interactions.

Benefits of AI sales agents

The integration of AI into sales operations delivers a multitude of measurable benefits, driving efficiency, enhancing customer satisfaction, and boosting revenue.

• 24/7 Availability: AI sales agents work around the clock, providing uninterrupted support and engagement. They don't need breaks and can instantly respond to customer inquiries and follow up on leads outside of traditional business hours, ensuring that no opportunity is ever missed. This constant availability is crucial for global businesses and those with diverse customer bases.
• Increased Productivity: By automating repetitive and time-consuming tasks like data entry, lead qualification, and scheduling, AI agents free up human sales teams to concentrate on strategic activities, building relationships, and closing deals. Businesses implementing AI sales agents can automate up to 90% of all prospecting tasks. IBM adds that AI can assist with research, transcribe meetings, and generate personalized content, allowing sales reps to "reach exponentially more potential clients."
• Enhanced Personalization: AI agents go through vast amounts of data—including customer demographics, browsing history, and past interactions—to craft hyper-personalized outreach. This contextual awareness allows them to tailor messages and product recommendations to individual needs and preferences.
• Scalability: AI sales agents can handle thousands of interactions simultaneously across multiple channels and languages without compromising on personalization or accuracy. This capability allows businesses to scale their outreach and engagement campaigns effortlessly, without the need to hire and train a proportional number of human agents.
• Data-Driven Insights: AI agents automatically track interactions, update CRM records, and analyze large volumes of sales data to provide actionable insights. This supports data-driven decision-making, helping businesses make better choices regarding strategy and resource allocation. 

Use cases for AI sales agents

AI sales agents are transforming various facets of the sales process. Key applications include:

Scaled Outreach: Autonomous agents can manage high-volume outbound campaigns, sending personalized messages across multiple channels without human intervention.

Lead Nurturing: AI agents engage leads with timely, relevant content, analyzing behavior to determine the best follow-up actions.

Sales Rep Onboarding: Assistive agents provide real-time coaching and simulate buyer interactions, accelerating the training process for new sales representatives.

CRM Management: AI agents automatically update CRM records, log interactions, and maintain data hygiene, ensuring accurate and up-to-date information.

Meeting Preparation: Agents analyze past interactions and customer data to provide sales reps with insights and recommendations before meetings.

How to set up AI sales agents

Implementing AI sales agents involves several critical steps:

1. Identify Needs: Assess which sales tasks can benefit from automation or enhancement through AI.
2. Select the Right Agent: Choose an AI sales agent that aligns with your business objectives and integrates seamlessly with your existing systems. 
3. Data Preparation: Ensure your CRM and sales data are clean and structured to facilitate effective AI training and operation.
4. Integration: Connect the AI agent to your communication channels (email, chat, etc.) and CRM platforms to enable smooth operation.
5. Training and Monitoring: Train the AI agent with relevant data and continuously monitor its performance, making adjustments as necessary to optimize results.
6. Maintain Human Oversight: While AI agents can handle many tasks, human supervision ensures quality and addresses complex customer needs.

Top 10 AI sales agents in 2025

Here's a curated list of leading AI sales agents transforming the sales industry:

1. 11x (Alice & Julian)

11x is building fully autonomous AI digital workers for sales, from outbound prospecting to inbound qualification and meeting booking. Rather than offering piecemeal automation, 11x positions Alice (SDR) and Julian (Inbound Rep) as full-stack AI teammates that execute entire workflows.

Features:

• Autonomous lead research, sequencing, qualification, and meeting scheduling
• Instant integration with tools like HubSpot, Salesforce, Apollo, Clay, and custom CRMs
• Human-level outbound emails and replies (not templates or GPT drafts)
• Julian handles inbound contact forms, chats, and email threads autonomously
• Built-in calendar sync, CRM updates, and daily reporting

Strengths:

• True autonomy: no need for human review of messages or sequences
• Rapid time-to-value: reps can be “hired” in under 1 hour
• Purpose-built for GTM teams (not just general-purpose AI agents)

Pricing:

Not publicly disclosed, custom pricing based on seats, scope, and workload. Typically comparable to a junior SDR's monthly cost.

2. Salesforce Agentforce

Agentforce is Salesforce’s AI-powered solution for sales reps, layered on top of its CRM and Einstein AI engine. It provides digital assistants that coach reps in real time, automate admin tasks, and personalize messaging.

Features:

• Real-time call coaching and next-best action recommendations
• Predictive lead scoring and opportunity insights via Einstein AI
• Auto-summarization of meetings, email drafts, and task reminders
• Native to Salesforce ecosystem

Strengths:

• Deeply integrated with Salesforce workflows
• Built for large, complex orgs that already use Salesforce
• Combines GPT + proprietary models for accuracy and control

Drawbacks:

• Steep pricing
• Complex onboarding if not already on Salesforce

Pricing:

Starts at $500/user/month for Agentforce 1 Editions. Additional AI add-ons (Einstein GPT, Copilot) may raise the total cost.

3. Oracle AI Sales Agents

Oracle’s AI agents support enterprise sales teams by automating repetitive CRM tasks and surfacing insights. Designed for companies running Oracle Fusion Cloud, the tools are primarily assistive rather than autonomous.

Features:

• Smart updates to CRM records and deal status
• Automatic meeting notes and follow-up suggestions
• Cross-language understanding and document parsing
• Embedded in Oracle CX and Fusion Applications

Strengths:

• Scales well across multilingual, multinational teams
• Useful for reporting, compliance, and forecasting
• Focus on CRM hygiene and executive visibility

Drawbacks:

• More of a backend assistant than a front-line agent
• Not ideal for fast-moving SMB or outbound-heavy orgs

Pricing: Usage-based: $X per 1,000 transactions (e.g., per 10,000 characters processed). Custom pricing via Oracle reps.

4. Clay

Clay is a B2B data engine and AI research agent that automates prospecting tasks like lead enrichment, filtering, and email drafting. While not a full autonomous sales agent, it powers the backend intelligence for many GTM workflows.

Features:

• Enriches leads with over 50 data sources (Clearbit, Apollo, etc.)
• AI agents can auto-research prospects and write personalized emails
• Seamless integration with outbound tools (e.g., Lemlist, Smartlead)
• Visual, no-code interface for building custom logic

Strengths:

• Widely used by GTM operators, growth hackers, and SDRs
• Plays well with both AI-native and traditional sales stacks
• Custom agents for scraping, enrichment, and sequencing

Drawbacks:

• Requires manual setup for advanced workflows
• Not fully autonomous without pairing with sequencing tools

Pricing:

Credit-based (no monthly subscription required). $0.01–$0.10 per task, depending on complexity, but enterprise options are also available

5. Salesforge Agent Frank

Salesforge’s “Agent Frank” is a solo SDR in a box: an AI agent that writes, personalizes, and sends outreach emails across multiple inboxes and identities.

Features:

• AI-generated cold emails tailored to personas and industries
• Inbox rotation and multichannel outreach (email)
• Meeting scheduling and follow-up automation
• Sequence reporting and optimization

Strengths:

• Simple UI for non-technical users
• High-volume personalized outreach without deliverability issues
• Integrated copy testing tools

Drawbacks:

• Less suited to complex enterprise workflows
• Not a true end-to-end agent (focused on outbound only)

Pricing:

Starts at $40 per month, billed annually.

6. Chorus.ai

Chorus was one of the first tools to bring AI-powered conversation intelligence to sales. Now part of Gong, it helps teams analyze calls, emails, and meetings to identify what works, and what doesn’t.

Features:

• Call recording and transcription with AI summaries
• Talk ratio analysis, objection tracking, keyword alerts
• Integration with Zoom, Salesforce, and CRMs
• Coaching libraries and rep scorecards

Strengths:

• Best-in-class call analysis
• Widely adopted in B2B SaaS orgs
• Great for onboarding and scaling sales coaching

Drawbacks:

• No actual outreach or prospecting features
• More of a coaching/insight tool than a selling agent

Pricing:

Contact the site for custom pricing info.

7. Creatio

Creatio’s no-code CRM includes AI sales assistants that automate tasks, suggest next steps, and personalize rep dashboards. It’s part of a larger CRM/automation suite aimed at mid-size and enterprise orgs.

Features:

• Predictive analytics and pipeline scoring
• Task automation (follow-ups, reminders, lead routing)
• Integrates with Creatio’s BPM engine for full sales workflows

Strengths:

• Fully customizable with low-code/no-code tools
• Strong internal workflow automation (like mini-Zapier + CRM)
• Focused on productivity, not just communication

Drawbacks:

• Requires full CRM buy-in—less modular than other tools
• Onboarding time may be high

Pricing:

Starting at $25 per month for one user.

8. Vonage AI

Vonage offers programmable AI agents via its AI Studio, designed to automate voice and messaging interactions at scale. Ideal for high-volume contact centers and international teams.

Features:

• Multilingual voice + chat automation
• Alerting system for lead intent triggers
• Easily deployable to web chat, SMS, and WhatsApp

Strengths:

• Strong infrastructure for telco + CPaaS companies
• Scalability across channels and geographies
• Fine-tuned control over workflows via Studio

Drawbacks:

• May be overkill for smaller sales teams
• Requires technical setup for AI workflows

Pricing:

Contact the site for a custom plan.

9. Persana AI

Persana AI automates outbound lead generation and conversion through data-powered personalization and message timing optimization.

Features:

• Enrichment and segmentation based on buying signals
• Automated email campaigns with real-time adjustments
• Chrome extension for lead capture and insight overlays

Strengths:

• Smart prioritization of who to message and when
• Strong fit for smaller teams that want quick wins
• Integrates with common CRMs and email tools

Drawbacks:

• Limited channel coverage beyond email
• Not built for complex buyer journeys

Pricing:

• Starter $79/mo 
• Business $199/mo 
• Contact sales for the API plan

10. BotPenguin

BotPenguin provides AI-powered chatbots and sales agents for automated lead gen, nurturing, and customer service across channels like WhatsApp, websites, and Messenger.

Features:

• Prebuilt templates for lead capture and follow-ups
• Integrates with CRMs, email tools, calendars
• Visual bot builder and multilingual support

Strengths:

• Extremely easy setup for small businesses
• Omnichannel lead engagement without code
• Supports hybrid (live + AI) handoffs

Drawbacks:

• Best for SMB use cases
• Lacks advanced AI personalization or sequencing

Pricing:

• Baby free (1 bot, 1,000 messages)
• Paid plans scale from depending on message limits & channels.

Implementing AI sales agents

To effectively integrate AI sales agents into your sales process:

1. Identify Needs: Determine which sales tasks can be automated or enhanced with AI.
2. Choose the Right Agent: Select an AI sales agent that aligns with your business goals and integrates with your existing systems.
3. Train and Monitor: Ensure the AI agent is trained with relevant data and continuously monitor its performance for improvements.
4. Maintain Human Oversight: While AI agents can handle many tasks, human oversight ensures quality and addresses complex customer needs.

AI sales agents are revolutionizing the sales industry by automating tasks, enhancing customer interactions, and providing valuable insights. As businesses continue to adopt these intelligent systems, sales teams can expect increased efficiency, scalability, and improved customer satisfaction.

Ready to hire one for yourself?

If you're evaluating AI sales agents, don’t settle for another inbox tool or chatbot with a script. 11x gives you real AI employees—like Alice and Julian—who do the job.

No templates. No hand-holding. Just autonomous execution from day one.

Meet your first AI sales rep.