AI Personalization

Every message built on real research.
Your prospects can tell when a message was written for them. 11x personalizes every outreach using real research and your own positioning, not triggers and merge fields.
Overview
Outreach built on real research
Alice researches the prospect and account, understands why your offering matters now, and pulls in CRM context.t
Depth at any scale
Account number 5,000 gets the same research depth as account number one. No corners cut, no matter the list size.
Tailored to each persona
A CFO and a VP of Sales at the same company get different messages because they care about different things.

Research-backed personalization at any scale.

External data meets internal context
Alice pulls from public sources and cross-references what she finds with your internal Knowledge Base and data from your CRM, competitive landscape, and product details. The message connects what's happening in the prospect's world with what you actually offer.
CRM and signal data shape the angle
Lead and account data from your CRM, job changes, funding rounds, tech stack, and account history all feed into how the message is framed. Alice doesn't just know who someone is. She knows why now is the right time.
Tone and structure adapt by channel
An email reads differently than a social message. Alice adjusts length, formality, and structure based on where the message lands so it feels native to the channel.
Human review before anything sends
Every message can be reviewed, edited, or overridden before it goes out. Set approval workflows to keep full control over what prospects see. Or run on autopilot mode.

Pipeline from leads you'd written off.

1.5x increase

in SQLs per SDR

"We chose 11x for their commitment to partnership. They were willing to build with us, experiment, and learn what works. We didn't know what was possible at first, but the quality of the output now is incredibly impressive."
"11x became the execution layer behind our inbound and outbound motions. It made our sales operation leaner, more efficient, and easier to scale."

$1M+ pipeline

generated in first 3 months

35% of pipeline

generated by 11x within first 3 months

"We evaluated twelve solutions and 11x was the only one with real AI personalization. Without 11x, we’d still be pushing generic outreach and bleeding limited budget just to hit our numbers."